Cristiano Ronaldo tops chart for highest-earning athlete on Instagram

Cristiano Ronaldo tops chart for highest-earning athlete on Instagram during lockdown by amassing estimated £1.9m, while Lionel Messi and Neymar sit closely behind… but who else makes the top 10?

  • Sports stars from around the world have kept their fans entertained in lockdown
  • They have been taking to social media to keep everyone updated on progress
  • Cristiano Ronaldo has led the way on Instagram while everyone stayed at home
  • Lionel Messi and Neymar also kept occupied on Instagram amid football’s break
  • Here’s how to help people impacted by Covid-19

Sports stars have been making sure to keep their millions of fans entertained during the coronavirus lockdown.

With sport around the world having been suspended of late due to the coronavirus pandemic, the biggest names from across the globe have had plenty of spare time on their hands.

And some have been using it to freshen up their Instagram accounts, keeping their fans updated on their progress through lockdown.

Cristiano Ronaldo has been keeping his fans entertained on Instagram during lockdown

The Juventus star has maximised his Instagram influence during the coronavirus lockdown

Barcelona’s Lionel Messi has also made money through sponsored posts on Instagram

1) Cristiano Ronaldo – £1,882,336 

Followers:  219,000,000, Earnings per post: £470,584, Sponsored posts: 4

2) Lionel Messi – £1,299,373

Followers: 151,000,000, Earnings per post: £324,843, Sponsored posts: 4

3) Neymar – £1,192,211

Followers: 138,000,000, Earnings per post: £298,053, Sponsored posts: 4

4) Shaquille O’Neal – £583,628

Followers: 17,000,000, Earnings per post: £36,477, Sponsored posts: 16 

5) David Beckham – £405,359

Followers: 62,900,000, Earnings per post: £135,120, Sponsored posts: 3

6) Virat Kohli – £379,294

Followers: 59,000,000, Earnings per post: £126,431, Sponsored posts: 3

7) Zlatan Ibrahimovic – £184,413

Followers: 42,900,000, Earnings per post: £92,206, Sponsored posts: 2

8) Dwyane Wade – £143,146

Followers: 16,600,000, Earnings per post: £35,787, Sponsored posts: 4

9) Dani Alves – £133,694

Followers: 31,100,000, Earnings per post: £66,847, Sponsored posts: 2

10) Anthony Joshua – £121,500

Followers: 11,300,000, Earnings per post: £24,300, Sponsored posts: 5 

*Figures collated by Attain during lockdown period from March 12 to May 14.

Cristiano Ronaldo has led the way on Instagram during these uncertain times. Attain recently researched which athletes earned the most money during the lockdown period of March 12 to May 14.

They have estimated just how much money athletes have amassed by calculating the average earning of every sponsored post.

And with the research also estimating every follower to be worth £0.00313, Instagram can become a serious earner for celebrities around the world – with one million followers allowing them to command an estimated £3,130 for a sponsored collaboration, although that calculation is not a strict formula.

Neymar sits third in the chart for highest-earning athletes on Instagram during lockdown

Zlatan Ibrahimovic sits down in seventh, earning an estimated £184,413 during the period

Juventus and Portugal star Ronaldo is estimated to have made an eye-watering £1.9million over the two month period, and sits top of the charts. 

The five-time Ballon d’Or winner had 219 million Instagram followers at the time of the survery and commanded the highest fee at an estimated £470,584 per sponsored post, of which he made four.

Barcelona rival Lionel Messi sits closely behind in second, earning roughly £1.3m overall from his four sponsored posts.

Former Barcelona team-mate Neymar is third in the charts, earning an estimated £1.2m.

Three other footballers, past or present, also make the top 10 – they include former England and Manchester United star David Beckham (£405,000), Zlatan Ibrahimovic (£184,000) and Dani Alves (£134,000).

Former NBA star Shaquille O’Neal (£584,000) lies fourth in the Instagram charts while India’s cricket superstar Virat Kohli (£379,000), Dwyane Wade (£143m) and Britain’s world heavyweight champion boxer Anthony Joshua (£122m) make up the rest of the top 10. 

Heavyweight champion Anthony Joshua is the only boxer to make the top 10 chart




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